Featured products
View all-
【TABLEWARE】KOYOMI Coaster set
Regular price From ¥2,600 JPYRegular priceUnit price per
-
【TABLEWARE】SHIKI Tile Coaster
Regular price From ¥2,660 JPYRegular priceUnit price per
-
【TABLEWARE】Lacquer drinking glass
Regular price ¥6,000 JPYRegular priceUnit price per
-
【BATH＆SHOWER】Colette series Face Towel
Regular price ¥990 JPYRegular priceUnit price per
History and Tradition
-
Iyo Mizuhiki
Beautiful manners that show purity, holiness and respect for others
-
Imabari towel
Unique towels that are soft and gentle.
-
lacquerware
A new art sense that can only be realized by craftsmen who have mastered traditional techniques.
-
Tile
Traditional tile-making techniques turned into handicrafts.
-
pearl
Beauty born in the sea of miracles
Video
This video was broadcast on a Malaysian TV station in January 2022 and introduces Ehime's traditional crafts in a ranking format.
and click here for more videos
Operating company
i-Television, Inc.
A local TV station in Ehime Prefecture. We deliver seasonal information about Ehime.
【Address】1-5-25 Takewara-machi, Matsuyama-shi, Ehime, Japan